Geisinger wins $25,000 for American Cancer Society

DANVILLE — Geisinger Health System has won a nationwide online video competition that netted them $25,000, which will be donated to the American Cancer Society. People could vote online for the Medline Pink Glove Dance For Breast Cancer video of their choice and Geisinger’s video received the most votes.

Sue Hallick is chief nursing officer for Geisinger Health System and talked about the making of the video, which took several months to plan. Hallick said, “One of our nurse leaders in Danville, Cindy Bird, wanted to have employees participate from across the system. We have employees from Scranton, Wilkes Barre, Shamokin and Danville and then also, we wanted to include our community, so we had cheerleaders and community members. We also had cancer survivors and patients in the video.”

Hallick said they were hoping to place in the top three of the competition, but are thrilled with the victory. She said, “It just took off like wildfire. So many people were so excited about it and committed to the cause. We actually ended with over 95,000 votes for our video.”

The prize money will provide free transportation for treatment to central Pennsylvania breast cancer patients in need. Geisinger found out about their victory this morning when it was announced on Fox News. Hallick said about 300 employees gathered in Danville this morning for the big announcement.

The video was made in honor of Yvonne Dawson, a Geisinger patient who lost her 15-year battle with breast cancer in February. You can see the winning video online here:


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